Great brands (and cat food ranges) don’t just happen overnight.
They are expertly crafted over many years, by multiple passionate experts.
They are continuously reevaluated and meaningfully evolved in line with customers’ needs.
Our story is no different.
Keep scrolling to experience the evolution of PAMPER.
PAMPER launched (Chunky Loaf format in cans)
PAMPER Kitten, followed by various additions to adult until 1992
PAMPER Chunky Meat formats launch
PAMPER Saucy Cuts launch
PAMPER Saucy Mince launch
PAMPER Fine Cuts - single serve pouches launch
Nestlé Purina acquires Pets Products from Tiger Brands
FRISKIES Fine Cuts replaces PAMPER Fine Cuts
PAMPER Cuts in Jelly cans launch
MARTIN&MARTIN purchase wet plant from Nestlé
Purina PAMPER changes to PAMPER. FRISKIES Dry changes to PAMPER Dry.
New packaging launched for entire range (dry and wet)
PAMPER launched (Chunky Loaf format in cans)
PAMPER Kitten, followed by various additions to adult until 1992
PAMPER Chunky Meat formats launch
PAMPER Saucy Cuts launch
PAMPER Saucy Mince launch
PAMPER Fine Cuts - single serve pouches launch
Nestlé Purina acquires Pets Products from Tiger Brands
FRISKIES Fine Cuts replaces PAMPER Fine Cuts
PAMPER Cuts in Jelly cans launch
MARTIN&MARTIN purchase wet plant from Nestlé
Purina PAMPER changes to PAMPER. FRISKIES Dry changes to PAMPER Dry.
New packaging launched for entire range (dry and wet)